For four years, Greenpeace published a quarterly “rank and spank” listing of the greenest consumer electronics companies, based on how those companies perform — and disclose — on a number of criteria, including energy efficiency, use of toxics, greenhouse gas commitments, renewable energy use and many others.
The last report was published more than a year ago, going dark after 16 editions that tracked a rise and fall of the green fortunes of a number of firms, notably Nokia and Sony Ericsson’s steady leadership of the pack, and Nintendo and Microsoft’s positions at the bottom of the barrel.
In the group’s latest report, published this morning, you won’t find either Nintendo or Microsoft — and that’s just the top-most change in an overhaul of what will now be a twice-yearly ranking.
Among the other changes are a deeper focus on energy issues, notably each company’s “Clean Electricity Plan,” as well as a look at broader environmental issues that companies in almost any industry face: sourcing sustainable paper and fibers, supply chain management, and greenhouse gas emissions goals and strategies.
You also won’t find easy comparisons to previous editions of the report.
“That this really is a new day,” Casey Harrell, an analyst and campaigner at Greenpeace, explained in an interview. “We’ve added enough criteria that it’s not completely apples-to-apples to compare with previous versions of the report.”
That said, the rankings for the 17th Guide to Greener Electronics are as follow:
- HP, 5.9 (out of 10)
- Dell, 5.1
- Nokia, 4.9
- Apple, 4.6
- Philips, 4.5
- Sony Ericsson, 4.2
- Samsung, 4.1
- Lenovo, 3.8
- Panasonic, 3.6
- Sony, 3.6
- Sharp, 3.0
- Acer, 2.9
- LGE, 2.8
- Toshiba, 2.8
- RIM, 1.6
Source: GreenBiz.com
By Matthew Wheeland